"How profound is a little plastic building block? It turns out the answer is 'very'! Today, LEGO has grown from a toy building block with trans-generational appeal to a multimedia phenomenon encompassing television shows and films, corporate training programs, educational robotics programs, fan conventions, clothing and accessories, and even a named professorship at Cambridge University. Written by a group of esteemed philosophers and LEGO fans, LEGO and Philosophy dives headfirst into the many philosophical ideas raised by the world of LEGO, not least of which is exploring what lies at the heart of what makes LEGO so special. It is a building tool that opens up a new world of possibility for the builder. Suddenly the domain of LEGO covers not only what is in our ordinary world, but a world that ends only at the limits of our own imaginations." Through twenty-two fascinating and stimulating chapters the book explores metaphysical, logical, moral and conceptual issues. It introduces readers te key areas of philosophy trough topics such as creativity and play, conformity and autonomy, consumption and culture, authenticity and identity, architecture, mathematics, business and environmental ethics. - Paperback